Sacha Baron Cohen Is Back To Take on American Politics in New Showtime Series ‘Who Is America?’
Borat. Bruno. Ali G. Sacha Baron Cohen is adding another character to his long list of comedic personas, and this one is out to mock America.
We’ve seen little snippets teasing a new Cohen projects in the past week, from a bizarre video about Donald Trump to word of a prank series to mysterious posters popping up across Brooklyn. Now Showtime has officially announced the comedian has a new series that’s debuting this Sunday. The show, Who Is America?, is written and directed by the Borat star, and based on a new promo involving former Vice President Dick Cheney, introduces a whole new Cohen character. The network describes the new series as such:
In the works over the past year, the seven-episode series will explore the diverse individuals, from the infamous to the unknown across the political and cultural spectrum, who populate our unique nation.
Showtime released a photo of Cohen’s new persona (above) and another teaser from over the weekend features a quick tease of him as well. It reads, “Imagine if Sacha Baron Cohen had been undercover secretly filming a new show for a year…” before we hear Cohen’s character ask torture advocate Dick Cheney to sign a waterboarding kit. And he does it. With a smile.
Much like Da Ali G Show, this new series seems to follow another Cohen persona conducting covert interviews with known figures. Previous reports suggest Cohen reportedly interviewed O.J. Simpson in a Las Vegas hotel last year, and there will likely be something about the defunct Trump University.
The seven-episode half-hour series will debut this weekend. You can stream the first episode early via Showtime On Demand or online on Saturday, July 14 at 9 p.m. PT, midnight ET on July 15, while the episode will officially air on Showtime Sunday night at 10 p.m. ET/PT.